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Collectibles / Advertising / Gas & Oil / Gas & Oil Companies / Hess / 2000-Now
Hess Toy Truck The Hess truck's back ... and it's a 3-in-1 recreational vehicle It's time to hit the road -- and bring the whole family -- because the 2018 holiday is an RV. On Thursday, Cranbury, New Jersey-based Hess Toy Truck announced the debut of the seasonal toy. The toy truck sales, which start today, are the last vestige of the Hess gas station business. Even though the company's name has been wiped from local pumps, the trucks still fuel a holiday tradition for local devotees and collectors. But this year's recreational vehicle Hess truck doesn't stand alone. Accompanying the RV are an all-terrain vehicle and motorbike. Both fit inside compartments of the larger vehicle. Asbury Park native Leon Hess, the founder of the Hess Corporation, opened the first Hess gas station in Oakhurst in 1960. He began the holiday toy truck tradition in 1964, with a simple tanker that came with a funnel. Hess Toy Truck Lighting up the holidays Over the years, the toy trucks have taken the form of , patrol cars, spaceships, drag racers and motorcycles. In 2017, the Hess truck was a . The RV, accented in green and chrome, has 60 LED lights and three fold-down ramp doors for the motorbike and ATV. Hess promises the toy's total of 73 lights is the most of any Hess truck. Hess Toy Truck Hess legacy Both the RV and the motorbike in the 2018 holiday set have "wheelie-popping racing motors." The motorbike and the ATV come with little helmeted riders. In October, the company also began selling a modeled after a real-life Hess delivery truck from 1933.